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Lesson 14 · 9 min read

Files, Workflow & Delivery

RAW, codecs, proxies, exports, and never losing work

🧠 The big idea

Professional work is repeatable. A consistent pipeline — ingest, organize, edit, export, archive — means you can find any file in two years and deliver in the exact format a client asked for.

Step by step

1

RAW versus JPEG, log versus standard

RAW keeps all the sensor data so you can rescue exposure and color; JPEG bakes decisions in and saves space. Log video is the same idea for motion: flat-looking files with maximum grading room. Shoot RAW or log when the result matters, standard when speed matters.

2

Codecs, bitrate, and proxies

A codec is how video is compressed. H.264 and H.265 are small but hard on your computer; ProRes and DNxHR are big but edit smoothly. If playback stutters, generate proxies — small stand-in copies you edit with while the final export uses the originals.

3

Ingest and naming that survives time

Copy cards into dated project folders: 2026-05-12_ClientName/01_Footage, /02_Audio, /03_Stills, /04_Exports. Name files with date and slate info, not IMG_4471. Add keywords and star ratings during ingest, not later.

Try it at home: Rebuild your last project into this folder structure. Then try finding one specific clip in under ten seconds.

4

Color management and displays

Work in sRGB for web and Rec.709 for standard video, and calibrate your monitor so edits aren't tuned to a wrong screen. Check finished work on a phone as well as a laptop; that's where most people will see it.

5

Export presets and archiving

Keep saved presets: 1080p and 4K H.264 for web, vertical 1080x1920 for social, high-bitrate master for archive. Then archive the project plus a graded master on two drives, one stored elsewhere.

Codec
The compression method used to store video.
Proxy
A small stand-in file that edits smoothly.
Bitrate
How much data per second a video uses; more means higher quality.
Rec.709
The standard color space for regular HD video delivery.

Practice project

🗄️ Build Your Pipeline

Set up a repeatable ingest-to-archive workflow and deliver one project in three formats.

Open the printable card →

Quick check

Tap an answer — you'll see right away if it's correct.

Editing 4K stutters on your laptop. Best fix:

Which format gives the most editing room?

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